My Books

Throughout my career as an entrepreneur, I’ve written a good handful of books dating back to 2012. Below, you’ll find all of my books with the newest release at the top and the oldest ones at the bottom. I’ve also included links to popular shops and formats, including Amazon, iTunes, and paperback book stores, such as Barnes & Noble. You may be able to find my books at your favourite eBook retailer by simply searching “Malene Jorgensen” in their respective search bar – ideally with quotations to get more specific.

If you have any questions, reach out here. For details about upcoming releases, follow me on Instagram at @thestartupcoachca.

Why You Can’t Say No to SEO: The Technical Headache for Entrepreneurs Made Easy

Coming soon.

SEO
miscarriage

We Need to Talk About Miscarriage: My Story of Loss, Grief, Acceptance, and Fertility Treatments

Miscarriage is common and yet, it’s a topic we can’t really figure out how to talk about. It’s tough, it’s emotional, and it’s something that tears at the heartstrings. And yet, it’s so important that we do talk about it. In 2018, Malene Jorgensen-Doessing suffered three consecutive miscarriages that landed her in the top 1% of women, who go through miscarriages.

It was then that she started a journey to figure out what had gone wrong and why she couldn’t carry a pregnancy to term, despite having a healthy toddler at home.

This book is a powerful and honest book, where she outlines her own stories, as well as the stories of women who suffered fatal outcomes due to miscarriages. This is a must-read book for anyone who is struggling with the loss of a pregnancy. Malene has more books about miscarriage, motherhood, and parenting in the works.

How to Self-Publish Your Book: The Ultimate Guide to ISBNs, Print and Worldwide Sales

Self-publishing is a growing industry that has tripled during a seven-year period, starting in 2007. With the easy access to online platforms, such as Amazon and Apple’s iTunes and iBooks, writers have great opportunities when it comes to sharing and selling their books. The internet has made it easy for writers to share their knowledge with the world, generate sales using online sellers and even building an empire with a single book.

Traditional publishing used to dominate the book world, but self-publishers have been aggressive in getting their works on the market without the contractual support of bigger publishing houses. And now, you can write a book and sell it to the world.

This book has been designed to help those with a book-publishing dream. This is the book you need to get your book on the market, to sell your book directly to your customers and to get worldwide distribution.

publishing
food

How to Start a Food Blog: Taking Your Food Ideas to the Next Level

Entering the blogging world can be a terrifying venture. It is important that you have the right tools and resources with you as you go. This book has been designed to help those who are eager to start a career with food in the online space.

This book has been designed to teach people about the importance of websites, search engines, blogging etiquette, product development, sales and social media marketing. The book has also been written to help the new blogger with business expansion in the online space.

Blogging about food can be challenging, because of the quality associated with recipes. This book helps new online writers with the common challenges of running an online business, such as keyword placement, recipe structure and being accepted by major search engines, such as Google and Bing.

Finding success comes down to implementing effective strategies, planning the niche direction of the blog and writing quality content. Get started on the right foot with this book.

How to Start a Home Decor Blog: Profiting From Your Decor Ideas

Are you a lover of all things home decor? Do you dream about blogging about the newest in furniture, wacky designs and textiles that define your home’s personality? This book has been designed to help you start a blog and create income streams, so you can start making some money off your passion. The interior design industry is growing thanks to e-commerce and people’s decisions to browse around on the internet for ideas have created hundreds of opportunities. And this is where you could be a powerful player.

“How to Start a Home Decor Blog: Profiting from Your Decor Ideas” gives bloggers plenty of tools to get started and provides a detailed business plan for those who may have ideas of their own. This book will teach you how to make money from a product-based industry and show you how to publish your own books on the subject, creating even more income opportunities.

If you are thinking about entering the decor space with an online business idea, then this book is for you. The ideas presented in this book allow you to make blogging a marketing tool rather than the focus of your website, meaning you can apply all of the strategies within to just about any interior design business.

decor
website

How to Build a Successful Website: Making a Connection with Readers

This book is a rewritten version of Malene Jorgensen’s Master’s thesis paper, “Individual, Psychological and Interactional: An Examination of Credibility of Corporate Banking Websites from a Psychological Perspective.” The book discusses interviews and research conducted by Jorgensen during her time at the University of Copenhagen when she was researching what people found to be credible elements on corporate banking websites.

In this book, Jorgensen presents the study of “the psychology of language use,” introduces basic communication theory and explains how each element on a website (colour, images, text and layout) is interpreted psychologically by individuals visiting the website. In addition, she discusses what people should consider when creating a corporate website.

How to Start a Beauty Blog: Building a Beauty Empire Online

The beauty industry is a massive one that grows every year. It pulls in millions of dollars and beauty bloggers are working hard to get a piece of the pie. “How to Start a Beauty Blog: Building a Beauty Empire Online” gives bloggers tons of tools to get started with a strong platform online. Beauty blogging is very different from other subject matters, because of the focus on tutorials, product reviews and red carpet events. Beauty isn’t so much about sharing thoughts – it is about teaching and educating others.

This book will provide you with tons of information, including how to set up your website, how to make money and how to organize your beauty content. It offers you information about Google News and about to get included, if you want to focus your writing on beauty news.

Taking a beauty blog from start to success requires lots of time and effort, but this book will prepare you as you take the step from a blogger to a business owner.

beauty
social

Social Media Marketing Strategies: B2C vs. B2B for Facebook, Twitter and Pinterest

Social media marketing is a growing phenomenon. Some believe that social media marketing is all about being on popular social networks and promote the heck out of a business. Others believe that it requires much planning and skill to really reach those individuals, who are part of the target audience.

This book was inspired by a conversation about social media marketing in regards to B2C and B2B companies. The conversation focused on differences between B2C and B2B marketing – if such differences existed. And thus began a period of extensive research to see what worked, what didn’t work and how people were finding success online on social networking sites.

This book offers a comparison between B2C and B2B marketing on three major networks; Facebook, Twitter and Pinterest. Readers will get to explore how to set up effective profiles on each network, how to communicate with followers and how to continuously build a successful brand – all with the goal of effective marketing for both B2C and B2B. After reading this book, business owners will be able to develop effective marketing strategies for these social networking platforms that target niche audiences. The book also contains a list of other social networking sites to explore.

How to Become a Fashion Writer: Taking Your Writing to the Runway 

“How to Become a Fashion Writer” is the ideal book for those who want to learn how fashion bloggers are making careers out of online writing and how they are paying the bills. The fashion industry has been such a foreign industry for many. I spent a couple of years documenting the newest fashions at various Fashion Week events, so I thought I would pay it forward to those who strive to make money, writing about fashion and be a part of the intriguing fashion industry.

This book will provide you with tons of information, including how to set up your website, how to make money and how to brand yourself as a powerful fashion blogger. In addition, you will learn how to improve your blog if you are already working on a free blogging platform. In addition, this book has a sample business plan that can help you get started if you are itching to get writing about the newest fashions you adore. This book is suited for those with an entrepreneurial spirit who just need an extra push and motivation to get started.

fashion
business

How to Start an Internet Business: 7 Ways to Turn Your Passion into Profit

“How to Start an Internet Business – 7 Ways to Turn Your Passion Into Profit” is a straight-forward guide for business owners, entrepreneurs or people with a passion or an idea that needs a little inspiration to move forward. This book is also Malene’s debut book for small business owners; it is one that packs lots of useful information into hundreds of pages without causing confusion for those who have little-to-no experience in the technology and internet industry.

This book is different from many other books on the topic because it shows in detail how to set up your e-business in terms of websites, advertising, e-tail stores, merchandise, and products. This book is ideal for people who have an idea or area of expertise; it is written for those who need the extra push to get started in the e-business world. The book will introduce you to 7 different ways to start an e-business. The days of link spamming are over.

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