About Me

Hey, I’m Malene – a strategist, author, and entrepreneur with a deep obsession for how data, psychology, and digital ecosystems intersect to build something meaningful. I’ve been called a best-selling author, an award-winning speaker, and yes, even a digital marketing rockstar. But the title I hold closest? Mom.

My journey into marketing began in 2009, right after earning my Master’s Degree. I dove headfirst into content strategy, SEO, and web development – laying the foundation for what would become a multi-venture career built on insights, storytelling, and systems that scale. By 2012, I’d written a breakout book on internet business and launched a publishing house. That path eventually led to Jorgensen Media Group, home to a network of blogs and sites including a women-in-tech platform that landed me on CBC’s Future 40 Under 40 list- twice.

In 2021, I reimagined my publishing venture into Wrotelio™ – a creative hub for authors, marketers, and curious minds who want to make impact through ideas. Wrotelio isn’t just about publishing – it’s about amplifying ideas, advocating for creative spaces, and standing up for the freedom to write and read in a digital age. Through every chapter of my work, one thing remains true: I don’t just play in the digital space – I help rewrite its rules, using strategy with soul, email with intention, and data with depth.